What is regenerative agriculture?

Mission Plains Meat Co. are proudly land to market verified regenerative

Land to Market Verified Regenerative is the gold standard in regenerative agriculture. 

Backed by the Savory institute, Land to Market is an outcomes based verification program ensuring land health is improving (soil health, biodiversity, & ecosystem function).

It means Mission Plains Meat Co. make a positive environmental impact. Our cattle roam freely across 16 million acres of pristine Australian plains, rangelands, and grasslands.

Grasslands healing the environment

Our cattle graze on vast native Australian plains and grasslands, which play a vital role in carbon capture, soil regeneration, and water retention.

Grasslands are one of the planet’s most important ecosystems, essential for mitigating climate change and preserving biodiversity. By managing cattle in a way that mimics natural grazing patterns, we help these ecosystems thrive—allowing native plants to flourish, improving soil structure, and creating habitats for wildlife.

 

Non-GMP Project Verified

We are also proudly non-GMO project verified.

This means our beef comes from cattle raised on a diet free from genetically modified organisms (GMO’s). We can also ensure full traceability and transparency from feed sources to finished product.